Black Friday is coming: Is your website ready?
Black Thursday Eve, Black Friday, and Cyber Monday, are around the corner and web sales are expected to increase up to 18% this holiday shopping season compared to 2011, according to ComScore. Last year’s online retail holiday sales were $37.2 billion. Unfortunately, some website owners will discover that their website’s speed and performance does not meet customer expectations and they’ll miss out on their piece of the web sale pie. (Run a free website performance test HERE.)
Black Friday 2012
So, with pressure on e-commerce websites to perform, web operation personnel are tasked to make websites look great and handle the stress points of added holiday traffic. Moreover, 2011-2012 has seen an explosion in the use third-party apps such as widgets, social media buttons, and third party icons that impact website speed and performance. How fast are your third-party widgets? Click here to run a website performance test.
Synthetic Website monitoring in 2012
Website Monitoring is the process of testing and verifying that end-users can interact with a website, or web application, from an external perspective. Businesses use external-based website monitoring to ensure their sites are live and responding and to uncover issues that internal-based monitoring is unable to detect. For example, if the Domain Name Server (DNS) propagation process is working as it should a website won’t have DNS issues. But if only internal-based testing is occurring, or a current external monitoring system caches the DNS process, then a website owner will not know that their website may not be available because a secondary DNS processes is failing. Setting up external monitoring with full non-cache monitoring detects both primary and secondary full DNS processes.
Dotcom-Monitor uses 19 locations across the world, and provides multiple browsers to monitor website, including: Internet Explorer, Firefox and Google Chrome. When a website error occurs instant alerts with diagnostic information help web operation personnel quickly pinpoint the cause of the error. As a result, the web team saves time troubleshooting and resolving issues.