Tag: Kohavi and Longbotham 2007

How Social Media Makes Websites Anti-Social | Features vs Performance

For most online businesses, integrating social media into their website has enabled them to interact with their customers directly. Social media widgets offer customers the ability to have real-time engagement with the business, its products, and like-minded consumers.

Today’s DevOps are increasingly saddled with third party social media widgets (or applications). By relying on external content, developers become dependent on the quality of that third-party content delivery, which, in turn, impacts the performance of their website. Due to lack of third-party element control, developers find difficulty monitoring vital statistics related to network health.

Developers can use externally-based web performance tools to determine if their social media app integration is worth the wait.

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